Saturday, August 9, 2008

10,000 show up for Favre's first Jets' practice.

7,000-10,000 Jets fans showed up Saturday to watch Brett during his practice with the Jets. He's expected to start when the Jets face the Redskins in their 2nd preseason game this week.

From the business side, the numbers Favre is generating in merchandise sales can’t be argued with. At JetsShop.com, merchandise orders have reached the tens of thousands. In fact, the “NY” cap that Favre wore on the sidelines during the preseason opener against the Browns on Thursday sold out in three hours online, with shipments of those are arriving hourly.

“I’ve never seen anything like it,” said Chris Pierce, the Jets senior director of merchandise. “People are coming in buying multiples of jerseys. The demand is unprecedented. The tent opened up on Friday at 11 a.m., and we had the first fan waiting here at 7 o’clock. It’s like a feeding frenzy of Favre.”

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